LIVE WEBINAR

Plan Now, Relax Later: Your Holiday Coverage Playbook

October 15th 2026

11:30 AM (PST)

Guest speakers
Krista Landen

Sarah Ghirardo

Director, Marketing Pro Content

ServiceTitan

Your office empties out for the holidays — but do your calls, leads, and bookings take a break too? For contractors, the holiday season is one of the highest-risk windows of the year: after-hours calls go unanswered, leads slip through when no one's at the desk, and marketing and pricing decisions get put on hold until someone's back in the office. With the right setup, your business can keep running around the clock, so your team can actually be off. 

In this session, Krista Landen of Gulfshore Air will walk you through five practical plays for automating holiday coverage — from closing the after-hours call gap to keeping your marketing and pricing running themselves while your team is out.

Whether you're closing for a single day or running a skeleton crew through New Year's, you'll leave with a repeatable playbook for a business that runs itself over the holidays, a team that gets to actually enjoy being off, and no sacrifice to growth — all set up now, before the season hits.

What you will learn:
  • Close your after-hours and holiday call gap using AI Virtual Agent — without adding a single headcount

  • Capture and route every lead that comes in while your office is dark, so nothing sits until January

  • Keep your marketing running itself over the break with pre-scheduled Marketing Pro campaigns

  • Audit your holiday and after-hours pricebook fees before the calls start coming in, so you're not leaving margin on the table

  • Flex your crew capacity without breaking your online booking calendar