Build targeted postcard campaigns from setup to
delivery in minutes—not weeks
Why do you want to target?
Hyper-target your mailing lists
Build audience lists based on your existing customer data, like unsold estimates or aging equipment. Send one postcard or thousands -- it will always be the right message to the right customers at the right time.
"The average response rate to direct mail amounted to 4.9% for prospects and 9% for house lists."
ANA/DMA Response Rate Report 2018
Streamline the campaign building process
Say goodbye to the hassle of designing, printing, mailing, and tracking direct mail campaigns. Create automated direct mail in minutes - just select your audience, upload your postcard and go.
"Audiences are best reached through more frequent messages, automation and triggers based on specific needs."
PFL State of Multichannel Report 2020
Measure your true ROI on every postcard
Track deliverability of every postcard you send and see which ones are driving revenue. Get insights on maximizing revenue per contact so you can feel confident direct mail is working for you.
"62% of consumers who responded to direct mail in the past three months made a purchase."
InfoTrends
“With Marketing Pro, we can select our audience, select our campaign and it’s automatically sent. We’ve seen a great return on that.”
Watch the customer story
April Diemer, CFO
Frequently asked questions
What is ServiceTitan Marketing Pro's direct mail feature?
ServiceTitan Marketing Pro is an all-in-one direct mail marketing platform built for the trades that lets contractors build, send, and track postcard campaigns entirely within ServiceTitan — no outside vendors or manual list uploads required.
How much does it cost to send direct mail through Marketing Pro?
Postcards are priced at a flat rate of $0.38–$0.42 per piece depending on size, so you pay the same whether you send one postcard or thousands.
How does Marketing Pro target the right customers for a direct mail campaign?
Marketing Pro's Audience Builder pulls from your live ServiceTitan data — like equipment age, unsold estimates, install type, or warranty dates — to build hyper-targeted mailing lists, so every postcard reaches a contact with a relevant reason to respond.
Can I target new prospects, not just existing customers?
Yes — Marketing Pro lets you build acquisition audiences based on property data like home age, property type and more, so you can reach high-fit prospects in your service area without blanket neighborhood mailings.
How do I measure the ROI of a direct mail campaign in Marketing Pro?
Marketing Pro tracks deliverability at the postcard level and ties each campaign back to real jobs and revenue inside ServiceTitan, giving you job-level attribution so you can see exactly which campaigns drive bookings — not just clicks. Learn more about ServiceTitan Marketing Pro.