Plumbing, Marketing, Guides

Plumbing Website Template: Comprehensive Guide for Contractors

ServiceTitan
February 12th, 2024
12 Min Read

Have you ever tried solving a complex plumbing problem? You turned to a schematic, right? It sure made the job far more manageable. Well, plumbing website templates are somewhat the same.

They form the framework of a website and are pre-built with web pages, widgets, and sections essential for plumbing websites.

The question is: How do you choose the right plumbing website template from the several available?

We’ve done the research. Based on our interactions with other plumbers and our knowledge of what a successful plumbing website looks like, we’ve compiled a list of the best templates you can use to build your plumbing website.

Let’s get to it.

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Benefits of Using Website Templates

Using plumbing website templates to build your company website has several benefits.

Let’s take a look at each one.

Less expensive

Custom-coded websites cost an average of $5,000 and up. In contrast, site templates cost $60–$120 on average.

That’s because the developer company has already written the HTML, CSS, Javascript, and PHP codes, eliminating the cost of hiring a website designer or a web design agency.

You only need to drag and drop elements into position, add brand elements, and alter the text.

Built-in functionality

Developers design web templates with every element a fully functional plumbing website needs—pages, menu bars, slider animations to showcase images, etc. There’s no need to write a single line of code.

Anyone can easily use them to design a website, even if they lack coding knowledge.

Easy to customize

Website template developers know that people without a technical background may use templates for building their websites. 

So, they design website templates to be beginner-friendly, with widgets and fully customizable sections. 

They’re usually compatible with visual website builders such as WordPress and Elementor page builder, where you can drag and drop elements into the correct positions.

Faster to create

A custom-designed website takes a long time to create. 

Firstly, writing the code for each page takes time. Secondly, it can take months of back-and-forths between you and the developer to achieve the result you want.

In contrast, you can create a website in a much shorter time frame with plumbing templates. They come ready to use out of the box, with just a few simple alterations necessary.

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Key Elements Plumbing Websites Should Have

Do a web search for website templates. You’ll find many with different designs and layouts.

There’s a temptation only to consider price when choosing a template. However, price isn’t always the best criterion for selecting the best plumbing template. 

Not every template is a perfect fit for building plumbing service websites because there are specific elements that go into them.

When picking a plumbing website template, these are the key elements you should check for.

Intuitive navigation

Visitors spend an average of 52 seconds—69 seconds on desktop and 34 seconds on mobile—on a webpage, per research by Contentsquare

This means you lose the opportunity to convert web visitors if they can’t find what they need quickly.

A well-organized and intuitive navigation menu helps users easily explore the website's different sections to find what they want.

Ideally, the navigation should be visible when someone lands on your website. 

So, it’s best to use page templates with a navigation bar at the top, with links to other categories or pages.  

Look at the navigation menu on the Black Diamond Plumbing & Mechanical Inc. website, for example.

The menu is a black bar that sharply contrasts with the white areas on either side of it. Making it one of the first things people see when they land on the website.

Additionally, there are links to each page and category, making it easy for visitors to navigate the entire website.

An FAQ Section

An FAQ section is a crucial aspect of a home service website. Because customers typically land on your website with questions like:

Why is this so expensive? What are your refund guidelines? 

Or they may want to get a better idea of your service and promise with questions like: 

How long will it take for the tech to arrive at a customer's house? Are there discounts?

Answering these questions can help persuade a customer to book an appointment.

So, use a template with an FAQ section or page. Ensure the questions are fully customizable so you can reword them and offer answers as you see fit.

Mobile-friendly design

Since 63% of Google searches come from mobile devices, it’s important to use templates with a responsive layout. This way, you’ll deliver a positive user experience to visitors, making them more likely to convert.

To confirm if the plumbing website template is responsive and user-friendly, you can:

  • Read through the template's documentation and description before buying. 

  • Check the template’s preview.

  • Contact the developer.

Pro tip!

ServiceTitan's Mobile App is an excellent way for field techs to stay connected and productive. It's a must-have for any plumbing business that wants to stay ahead of the curve in the mobile era.

Instead of carrying clipboards or making frequent calls to the back office, field techs arrive at the customer’s destination with all the information they need to carry out the job literally in their hands.

This includes the customer’s name, address, contact information, outstanding estimates, and even a recording of their initial call with the CSR.

So, technicians focus more on the job and suggest only services the client still needs to purchase.

Additionally, it eliminates the hassle of missing paperwork and illegible documents.

Contact Forms and Click-to-Call Buttons

Aside from a beautifully designed website, customers need a way to reach you. That’s why your site needs contact forms and click-to-call buttons.

You could install a contact form plugin if a template lacks it. But to save you time, it’s advisable to choose a website template that already has it.

If you want customers to contact you and book jobs online, sign up for ServicetTitan’s Scheduling Pro platform and install the Schedule Engine booking widget on your website.

The booking widget empowers customers to book appointments and jobs from the comfort of their homes on their own, allowing you and your team to focus on other tasks.

“Not having as many phone calls coming in because we offer online booking has made our lives much easier,” says Services Manager of  Air Control Heating & Air’s, Zach Smith, in a recent interview.

“Fewer interactions with customers have freed up my time to put towards more important items. Plus, it's easier for the customer because they can book after hours, on weekends, whenever they want.”

In addition, industry-trained agents are always available to answer customers' questions and help book appointments.

Even better, every work order gets delivered directly to your ServiceTitan dispatch dashboard, day or night. This reduces scheduling friction and headaches while increasing job bookings and revenue.

For example, Paul the Plumber, a plumbing company that serves Southern New Hamshire, generated $65,000 in revenue from Schedule Engine in January of 2023. They spent $1,000 to implement, which provided a return of more than 6,000%.

“If you go on our website, right on the homepage, you'll see a schedule service button—and that’s Schedule Engine,” says Mike Bears, Sales and Marketing Manager at Paul the Plumber.  

“It'll pop right up and customers can schedule right there and they seem to love it,” he said. “And frankly it works pretty seamlessly with ServiceTitan in our scheduling board and our capacity planning that we set up.”

Website Templates for Plumbing Contractors

Here are some plumbing website templates you can use. 

They all have the crucial elements that a plumbing website needs to succeed.

1. HouzFix

Source: HouzFix

HouzFix is a WordPress theme custom-made for plumbers and other service businesses, offering a variety of homepage demos for you to choose from.

It supports the plugins that plumbing websites need to function optimally— Contact Form 7 and the WooCommerce online shop.

To ensure seamless navigation across the website, there's a fully customizable mega menu containing links to your primary pages and a website search bar.

Need to showcase your plumbing maintenance or repair services using visuals? No worries. 

This template has several image gallery templates.

Other key features of the template include:

  • Fully responsive design.

  • There are Google fonts included in the package.

  • It’s frequently updated (it was last edited in May 2023).

  • It works on all the major browsers.

  • There’s sufficient text-based and video documentation to help you use it.

You should expect to pay $59 and $1,600 for the regular and extended licenses.

2. ProHauz

Source: ProHauz

ProHauz is a WP theme for plumbing companies and other home repair and maintenance services businesses.

It has six demo pages and several inner pages featuring modern design elements such as sliders, image galleries, etc. There’s also an intuitive menu bar at the top right corner of the page. 

A professional header section below the menu features a background image, a heading for your services, and CTA buttons to book and view projects. 

One key feature is the free cost-calculator plugin, visible beside the menu bar at the template’s header section. You can customize it to reflect your pricing structure.

Additionally, there are animation sliders for customer testimonials and displaying the logos of brands you’ve worked with.

Other additional features include:

  • Compatibility with all the major browsers.

  • It has a child theme—a subtheme that inherits the functionality and styling of the parent. This means you can customize the template to add more functionality to your website without altering the parent theme.

  • It’s fully responsive.

  • There are icon and button widgets, pre-loaded Google fonts, and custom icon sets.

Since it’s been updated recently, the possibility of security vulnerabilities and bug issues is limited.

The license costs between $69 (regular) and $2,946 (extended).

3. Drill

Source: Drill

Drill is a plumbing WordPress theme perfect for air conditioning, electrician, and cleaning businesses.

It has 10 demo pages and over 40 inner pages. Each is fully customizable—you can change the layout, font, and color palette to reflect your brand.

A standby customer support team is also ready to help if you face any challenges during installation.

The developer company behind the template promises free access to regular updates to forestall vulnerabilities.

Other key features include:

  • Supports Bootstrap 5.0.

  • Compatible with the popular plugins—Elementor page builder, Yoast SEO, Slider Revolution, and MailChimp.

  • Fully responsive layout.

Expect to pay $44 for the regular license and $2,300 for the extended license.

4. Plumco

Source: Plumco

Plumco, a plumber website, is a modern template suitable for building plumbing and any business website.

Gallery sections are dedicated to showcasing your plumbing services and customer testimonials. 

It has three different homepage demos and over 20 inner pages, containing features essential to every high-performance plumbing website or landing page.

Plumco has a mega menu bar located centrally at the top of the page for easy navigation.

Other key features include:

  • Compatibility with Contact Form 7 and Bootstrap 5.x.

  • Features a slider for showcasing customer testimonials.

  • It has a gallery section for highlighting employees. Each service has a dedicated gallery section for showcasing the results of completed projects.

  • Fully responsive design.

At the moment of writing, a regular license costs $29 (the second lowest on this list) and an extended license goes for $2,600.

5. Plumber

Source: Plumber

As the name implies, it's an HTML template for plumbers. However, other construction and home service companies can use it, too.

Alongside an intuitive menu that aids navigation, there are click-to-schedule and call buttons and a request-free-quote contact form at the top of the page. 

This makes it easy for customers to contact you and book appointments.

The homepage features gallery sections for spotlighting your plumbing techs, reviews from satisfied customers, and plumbing services.

Other characteristics of this template are:

  • It has seven demo pages.

  • It’s fully responsive. 

  • Comes with well-documented code and an easy-to-understand installation guide.

It's been recently updated, and the regular and extended licenses cost $49 and $2,950, respectively.

6. Plumbing Spl

Source: Plumbing Spl

Introducing Plumbing Spl, a plumber WordPress theme.

Every page and section has vital elements that every successful plumbing website is supposed to have.

Key features include:

  • 10 demo pages.

  • Compatibility with key browsers.

  • Well-documented.

  • Fully responsive.

However, one significant “minus” is that it hasn’t been updated since 2021. Additionally, at the time of writing, clicking the live preview page leads to an error page.

It costs $49 for the regular license and $2,700 for the extended version.

7. Kempner

Source: Kempner

As a plumbing company, you need a theme containing essential features to sell your services effectively.

Kempner WordPress theme is one such template.

There are three homepages and over 15 supporting pages, which include a blog page, two contact pages, six service pages, and so on.

Additionally, you can use a separate FAQ page to address customer objections and increase your conversions.

Key features include:

  • Fully responsive across all devices.

  • Compatible with Elementor page builder, Bootstrap 4.x, and all the major browsers.

It's the cheapest on this list, costing $27 and $1,200, respectively for the regular and extended licenses. 

However, remember that this template hasn’t been updated since 2020.

8. Hardman

Source: Hardman

Hardman is a WordPress theme built for plumbers, with five demo pages and over 50 inner pages designed to help sell your plumbing services quickly.

The layout and design elements are fully customizable, using Elementor page builder. 

On the homepage is a slider for showcasing the various pricing tiers of your plumbing services and another for highlighting customer testimonials.

Other features include:

  • Intuitive menu bar.

  • Compatibility with Contact Form 7 and other significant plugins.

  • Fully responsive.

It's been recently updated.

The price ranges from $59 to $2,900 for the regular and extended licenses.

Make Your Website More Visible with the Right Tools

A website is crucial for growing your plumbing business in this digital age. 

Fortunately, templates make creating websites easier, faster, and cheaper— unlike building from scratch. And with the tips above, we’ve made selecting a plumbing website template easier.

After you’ve designed your website, you need to invest in plumbing software such as ServiceTitan and adopt marketing strategies like running local service ads to make it more visible and help convert visitors into customers.

ServiceTitan is a comprehensive plumbing software used by over 10,000 contractors nationwide. It helps contractors automate and streamline their operations, leading to more revenue. You can schedule a free demo to find out more.

ServiceTitan Plumbing Software

ServiceTitan is a comprehensive plumbing business software solution built specifically to help service companies streamline their operations, boost revenue, and achieve growth. Our award-winning, cloud-based platform is trusted by more than 100,000+ contractors across the country.

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