5 Ways to Write Effective Plumbing Advertising Slogans

adminMarch 11th, 2019
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The right slogan can do a lot for a small or medium-sized business. It can distinguish it from the competition. Get stuck in public's head. Or even make new customers laugh.

That’s the power of making an emotional connection with homeowners with your advertising and branding. This is a powerful tool for many businesses, including companies like plumbing businesses, where potential customers are often facing significant stress and have to choose a company quickly to remedy an issue in their home.

At ServiceTitan, we know how effective a solid slogan can be in communicating the individuality and friendliness of a great home service business. Below, check out some examples we’ve compiled to inspire your own compelling, memorable, and funny plumbing business slogan.

1. Simple and Effective

Sometimes, a simple slogan is the best way to communicate value to the customer. These slogans are specific to the plumbing industry and use a few keywords that make people think of plumbers.

  • 24/7 plumbing, we show up.
  • If water runs through it, we fix it!
  • We won't drain your checkbook.
  • Our reputation has leaked out!
  • Got a leak? We'll take a peek!

2. A Touch of Sass

Some people enjoy a bit of sass in their humor. A slogan that features a little sass brings a smile to the faces of your customers, too. Consider a few of these catchy slogans:

  • We're plumb crazy!
  • We repair what your husband fixed.
  • A good flush always beats a full house!

3. Funny Plumbing Taglines

Irreverent humor is a great way to stick in the minds of Millennial and Generation X customers—and older customers may catch on, as well! Try one of these out if you need a new slogan for your plumbing company:

  • Our plumbers have pipe dreams.
  • iPlumb
  • We are #1 in the #2 business!

4. Slogans That Make You Think

Some slogans make you pause and think for just a minute while you process the punchline. Prompting that “a-ha!” moment is a really powerful way to stay memorable in your community and endear yourself to homeowners in your service area.

  • If it weren't for us, your family would have no place to go.
  • Call the best and flush the rest!
  • All cisterns are go!

5. A Little Bit of Potty Humor

These plumbing advertising slogans work best on customers who already express a sense of humor with your plumbers. They will also capture attention and stick with customers.

  • We're the best place to take your leaks.
  • Call us when you're backed up!
  • We're professional, affordable, and we always leave the seat down!

Writing Your Plumbing Advertising Slogan

Remember: There's no plumbing business quite like yours and the services and values that make your company unique should inform your slogan. If prestige and professionalism are what you're known for, then something impressive and official-sounding may be the way to go. If you're more known for customer service and community engagement, then you likely have an opportunity to make people laugh.

Either way, draft numerous versions of your proposed slogan, check grammar and punctuation, and try it out on friends and family. The best way to test the effectiveness your prospective slogan is to pitch it to people and see what kind of response—and smiles—it gets!

ServiceTitan is a comprehensive plumbing business software solution built specifically to help service companies streamline their operations, boost revenue, and achieve growth. Our award-winning, cloud-based platform is trusted by more than 100,000+ contractors across the country.

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