How to Run Impactful Direct Mail Campaigns with PFL

December 4th 2020

Guest speakers
Marne Reed

Chief Evangelist


Samantha Yarborough

Director of Partnerships


What you will learn:
  • Tips for segmenting your contact database for direct mail campaigns

  • How to create eye-catching mailers with clear CTA’s

  • How to measure direct mail performance

  • Best practices for integrating direct mail messaging into your other marketing efforts

Did you know that direct mail marketing is preferred by 73% of consumers and that its open rates can go as high as 90%? In fact, direct mail ROI is actually higher than ROI generated from paid search or display ads.

Finally, something postal workers and business owners can get excited about!

In this webinar, we’ll be joined by PFL’s Partner team who will share their top tips for running a successful direct mail campaign. Don’t miss out on this chance to learn how to drive more business and keep your brands on top of mind with customers.

Explore Toolbox